HiddeNap, Travel Discovery App
HiddeNap is an intuitive mobile app crafted to elevate the travel experience by uncovering hidden gems in Naples through local recommendations. With a sleek interface and smart navigation tools, HiddeNap helps users discover authentic spots, organize their trips, and immerse themselves in the city's culture. The app features live map integration, smart categorization of places, and a favorites system, allowing travelers to dream, plan, and explore Naples like a local.
Project
HiddeNap Mobile App
Program
Designed & developed during the Apple Developer Foundation Program 2024
Date
April - May 2024
Team
3 Designers, 3 Developers
My Role
UI/UX Designer
Tools Used
Figma, Miro, Xcode, Adobe Illustrator, Adobe Photoshop
Location
Apple Developer Academy
Naples, Italy
Mentor
• Travelers often rely on mainstream guides, missing out on authentic, local experiences.
• Lack of structured planning tools makes exploring new cities overwhelming and inefficient.
• Thereʼs a gap in the market for an app that combines local insights with smart trip management.
• Visitors frequently find themselves in new places without enough information or guidance.
• Provide an app with curated recommendations from locals for a more genuine experience.
• Offer categorized listings (e.g., museums, restaurants, city tours) with visual guides.
• Enable features like real-time map navigation, bookmarking, and favorite lists.
• Deliver insights and trip suggestions that adapt to user interests and proximity.
Developed collaboratively during the Apple Foundation Program, Hiddenap was the result of teamwork, creativity, and a shared vision to make travel more personal and inspiring.
• Travelers seeking authentic experiences in Naples.
• Tourists who want to explore local spots.
• Young explorers visiting Naples looking for easy and smart planning tools.
• Locals who want to recommend their favorite places.
Clara and Matteo embody the primary user segments identified for Hiddenap: the independent explorer, motivated by authentic and visually inspiring experiences, and the organized planner, who values efficiency, structure, and curated recommendations for seamless short trips.
Logo Concept: The HiddeNap logo is a cultural tribute to the soul of Naples.
Vesuvio: Representing Naplesʼ dramatic natural landscape.
Pizza Slice: A nod to the world-famous Neapolitan pizza.
Neapolitan Horn (Cornetto): A symbol of luck, tradition, and protection.
Airplane in Orbit: Reflecting the spirit of travel and discovery.
Color Pallete: The HiddeNap app proudly uses Azzurro Napoli tones, shades of blue deeply rooted in the cityʼs identity, representing its maritime soul, Mediterranean charm, and iconic football legacy. The palette ranges from deep, rich blues to vibrant sky tones, perfect for a dynamic and welcoming user interface.
